Website Copywriting, Creative Direction, Project Management

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About the Client

TechnoPath is a full-service e-commerce solutions provider dedicated to scaling businesses and adding value through strategic technology, custom solutions, consulting, monthly support packages, upgrades, seamless migrations, and more. The team combines advanced technology services with an old-fashioned, "roll up your sleeves" work ethic to deliver the best results for B2B, D2C &  B2C clients.

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Creative Direction

Project Management

Copywriting

About the Project

At the time of the project, Technopath was a start-up boutique agency. While the team spent hours meeting their clients' needs, they hadn't updated their website, copy, and content. Technopath's brand no longer matched the level of work they delivered or their technological capabilities.

I led the rebrand,  website redesign, and copywriting initiatives as acting Creative Director, Creative Project Manager, and Copywriter.

I worked with the team to update the brand image, ensuring we stayed true to the agency's futuristic vision while adding creativity, growth,  and elements representing the human nature of consumers and customers. The result was a unique brand personality that attracts larger clients. I took on exciting roles, exposing me to new responsibilities while boosting my ingenuity.

For the Full Experience