I'm a New York-based creative, copywriter, and strategic thinker who believes empathy is the secret to translating visions and ideas into brand voices.


Relentlessly curious about the creative process, I unlock corporate thinking and let in imagination.

Highly knowledgeable in ecommerce and tech solutions, I transform complex concepts into easily digestible content.


My spare time is spent crafting sustainable handmade jewelry and accessories (stories engineered from metal, yarn, and gemstones), and writing humorous essays and poetry—habits that enhance ingenuity, focus, and attention to detail.


Now you know a little about me. It's time I learned about you.

Let's discover what we can build together. 

Hey. I'm Gillie.

Specialties

Copywriting & Content Creation

Build trust. Engage.

Inspire action. Educate.

Ads, websites, social campaigns, knowledge base, articles, product descriptions, whitepapers, eBooks, case studies, email,

headlines, scripts, CTAs.

Brand

Storytelling & Messaging

An authentic, emotional narrative connecting your values, mission & personality with your audience, their common conflict & the resolution. Defining purpose, maintaining consistency & creating effective content. 

Corporate Creative Consulatntation

Guide internal teams to think creatively, blending strategic business thinking with artistic vision to improve branding, messaging, marketing, innovative ideation, user experience & creative collaboration.

Creative

Project Management

A balance of creativity & strategic processes. Project initiation, planning, timelines, budgeting, collaboration, brand consistency, execution, stakeholder communication, feedback management  & client sign-off.

eCommerce Engagement & Experience

Is your online experience catering to your audience? Intuitive navigation, clear branded & interactive content, personalization, seamless processes, easily accessible support & community building.

Client-facing
Account Management

Proactive client relations that inspire trust & retention through empathy, active listening, comprehension, anticipating needs, strategic guidance, expectation management, client advocacy & accountability.

AI-Enhanced Ideation, Execution & Fluency

Intelligent creative tools are designed to be humancentric & AI-driven. AI-storming, divergent thinking, scenario testing, trend analysis, prompt writing, output evaluation, tool selection & ethical interaction.

Audience Analysis

Examining & reporting on target audience demographics, psychographics, behaviors & situations to tailor effective communication. Age, gender, income, values, pain points & purchasing habits.

Passion Pasttime (#wildpeachee)

How will you spin your hero's journey?